MEDIA RELEASE

Embargoed until 8am, Friday 5 December 2014

World Masters Games 2017 announces SKYCITY as official partner

Iconic Auckland entertainment centre, SKYCITY, has been announced as the Official Hotel and Fine Dining Partner for World Masters Games 2017.

The announcement was made by the World Masters Games 2017 Organising Committee at an event today in SKYCITY’s Sky Tower at which the 45 competition venues were revealed for the first time.

Chief Executive of World Masters Games 2017, Jennah Wootten, says the announcement of SKYCITY as a strategic partner is a major and significant milestone for the global event.

“World Masters Games 2017 is delighted to have a world class hotel and fine dining partner like SKYCITY on board.  It is a significant partnership that will help underpin the unique athlete experience we are striving for.

“In terms of impact, more than 13,000 international participants will converge on Auckland for the 10-day sports festival. These visitors will be staying, sightseeing and socializing during their time in the city. Providing a range of accommodation and entertainment options for our inbound visitors is top of mind in the creation of any successful event,” she says.

SKYCITY Auckland General Manager, John Mortensen, says SKYCITY is proud to support yet another world-class event in New Zealand’s largest city.

“Along with our convention centre, casino, and of course the Sky Tower, SKYCITY is the hub of entertainment in Auckland and we are looking forward to hosting these athletes over this amazing event.”

“The World Masters Games will be a huge event for Auckland, and we are happy to play our part and contribute our two award-winning hotels and stable of eateries along Federal Street,” says Mr Mortensen.

Ms Wootten says the Games will be the largest event to be held in New Zealand in the next decade. Travellers staying in Auckland for the event are expected to deliver more than 250,000 visitor nights and $36 million GDP to the city.

The announcement of SKYCITY as a strategic partner for World Masters Games 2017 follows the announcement in March 2014 of leading Auckland property company, Barfoot & Thompson, as presenting partner.

“We are grateful to our new and existing partners for the support they are contributing to this event. World Masters Games 2017 is first and foremost a sports festival and sport is a central pillar of New Zealand life.  The event provides another opportunity to put our city and country on the world stage and we are thankful to our commercial partners for embarking on this journey with us.”

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For further information please contact:

Jill Dryden, Communications Manager – Ambassadors, World Masters Games 2017

Tel: (021) 549 576

Or

Lydia Jarman, Senior Communications Advisor, SKYCITY Entertainment Group

Tel: (021) 389 150

NOTE:

About World Masters Games 2017

The World Masters Games is the largest multi-sport event in the world.  In terms of athlete numbers, it is bigger in scale than even the Olympics.  Auckland will host the event from 21 to 30 April 2017 during which time 25,000 athletes will compete in 28 sports across 45 competition venues.  The Games are regarded as the largest event New Zealand will host in at last the next decade.

For more information visit www.worldmastersgames2017.co.nz